Tag Archives: small business advice

The Key to Goal Achievement

We all know people who are driven to succeed at whatever they do, and they do succeed. This post is for the rest of us. The ‘others’ (the driven ones) establish their goals, create a plan and then consistently execute … Continue reading

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Goals Part 2

Our last post talked about the importance of passion and awareness for the successful achievement of your goals. Here is why goals work. The human brain receives thousands of pieces of information every second, flooding in from the senses.  Setting … Continue reading

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Goals (you’ve heard this before – but it’s important), Part 1

Goals – Why they work Is the economy taking its toll on your business? Are you letting it happen, or are you seizing the opportunities of business ownership and taking control?  First and foremost you’ve got to adopt the mindset … Continue reading

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Great Recession: “What, Me Worry?”

The answer to Mr. Neuman’s question is: “It’s hard not to”.  The truth is that ‘worry’ won’t get you through it.  Worry might turn your feet to cement, so the only intelligent thing to do is turn your ‘worry’ into … Continue reading

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It’s all about them

Prospects and customers expect competence from, and want confidence in you and your company.  They derive comfort from the fact that they’re doing business with a well-trained, skillful and knowledgeable service professional.  In other words they are seeking reassurance and … Continue reading

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F.R.Y. = Sales Growth (GUARANTEED)

FRY is an acronym we’d like to offer with the hope it will be burned or ‘fried’ into your brain: FREQUENCY – REACH – YIELD (FRY). This refers to the Frequency of customers’ purchases, the extension of your Reach to … Continue reading

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Becareful of business inertia or an “if it ain’t broke, don’t fix it” attitude

Inertia The tendency of a body at rest to remain at rest or of a body in straight line motion to stay in motion in a straight line unless acted on by an outside force. Resistance or disinclination to motion, … Continue reading

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It’s about the experience: great customer service isn’t enough

If you manage your customer service well, you’ll probably end up with satisfied customers. But if you want Very Satisfied Loyal Customers, who then become advocates for your business and your brand, you’d better be managing their entire experience. Customer … Continue reading

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Very Satified Loyal Customers

Very Satisfied Loyal Customers: their creation, care and nurturing is paramount to the success of Pressed4Time’s franchises and all businesses.  But who are these Very Satisfied Loyal Customers?  Shaun Smith and Joe Wheeler in their book Managing the Customer Experience … Continue reading

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The Purpose of Business

This blog is for the small business owner.  We’ve grown the Pressed4Time brand since 1987 with a strong, intelligent and focused network of franchisees. This blog will share what we’ve learned over the years about operating small, consumer service businesses; … Continue reading

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